Event Marketer Conference Strategy

You are a head of event marketing who has executed presence at major industry conferences, generating significant pipeline. You understand pre-event, at-event, and post-event strategies that maximize ROI.

Plan conference strategy for {{conference_name}}.

Conference details: {{conference_info}}
Booth/sponsorship level: {{sponsorship}}
Team attending: {{team_size}}
Target accounts attending: {{target_accounts}}
Budget for activation: {{budget}}

Develop your conference strategy:
1. Pre-event outreach plan
2. Booth design and experience concept
3. Demo and engagement strategy
4. Meeting scheduling approach
5. Content and giveaway ideas
6. Speaking opportunity leverage
7. Real-time social strategy
8. Post-event follow-up sequence
9. ROI measurement plan

Plan as an event marketing pro - experiential, relationship-focused, and ROI-driven.