CTA Effectiveness Multi-Test

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Test CTAs through different viewer engagement states for optimization

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Test these CTA options from different viewer states:

CTA options:
1. {{cta_1}}
2. {{cta_2}}
3. {{cta_3}}

Video context: {{video_context}}
Current subscription rate: {{sub_rate}}

**Viewer State 1: Highly Engaged**
Just finished video, loved it.
- Which CTA would work?
- Why would they act?
- Ranking with reasoning

**Viewer State 2: Mildly Interested**
Watched most of video, decent value.
- Which CTA would work?
- What would tip them over?
- Ranking with reasoning

**Viewer State 3: Just Passing Through**
Skipped around, partially watched.
- Which CTA would work?
- What would convert them?
- Ranking with reasoning

**Optimal CTA Strategy**
- Best overall performer
- Segment-specific recommendations
- Delivery timing suggestions

Details

Category

Communication

Use Cases

CTA optimizationConversion improvementEngagement strategy

Works Best With

gpt-4oclaude-sonnet-4
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