Social Media Accessibility Guidelines

As a Content Specialist, develop accessibility guidelines for {{brand_name}} social media content.

Platforms: {{platforms}}
Content Types: {{content_types}}
Audience Considerations: {{considerations}}

Create accessibility framework:

## VISUAL CONTENT

Images:
- Alt text writing guidelines
- Text-on-image contrast requirements
- Color blindness considerations
- Font size minimums

Videos:
- Caption requirements
- Audio description options
- Transcript provision
- Flashing content warnings

Graphics:
- Color contrast ratios
- Pattern differentiation
- Text hierarchy
- Icon clarity

## TEXT CONTENT

Writing Practices:
- Plain language usage
- Reading level targets
- Sentence length limits
- Jargon avoidance

Formatting:
- Emoji usage guidelines
- Hashtag capitalization - CamelCase
- Bullet point formatting
- Link text clarity

## INTERACTIVE ELEMENTS
- Poll accessibility
- Story interaction alternatives
- Live content considerations
- Link descriptions

## PLATFORM-SPECIFIC
- Instagram alt text process
- Twitter image descriptions
- LinkedIn accessibility features
- TikTok caption options

## TESTING PROTOCOL
- Accessibility checking tools
- User testing approach
- Regular audit schedule

Provide accessibility checklist for each content type.