UGC Campaign Brief Generator

J

Jamie Torres

@jamie-torres

·

Design complete UGC campaigns with participation guidelines, incentive structures, and amplification strategies.

50 copies0 forks
As a Content Specialist, create a user-generated content campaign brief.

Brand: {{brand_name}}
Campaign goal: {{campaign_goal}}
Target participants: {{target_creators}}
Platform focus: {{platform}}

Develop a complete UGC campaign:

**CAMPAIGN CONCEPT:**
- Campaign name/hashtag
- Core theme and hook
- Why creators will want to participate

**PARTICIPATION GUIDELINES:**
- Content requirements (format, length, elements)
- Must-include elements
- Creative freedom zones
- What to avoid

**INCENTIVE STRUCTURE:**
- Entry incentive
- Prize tiers (if applicable)
- Recognition opportunities

**AMPLIFICATION PLAN:**
- How to seed the campaign
- Influencer seeding strategy
- Brand amplification of best entries

**SUCCESS METRICS:**
- Participation volume targets
- Engagement benchmarks
- Virality indicators

Provide ready-to-launch campaign assets.

Details

Category

Creative

Use Cases

ugc campaignscommunity activationviral marketing

Works Best With

gpt-4oclaude-sonnet-4
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