Social Media Content Pillar Architecture

J

Jamie Torres

@jamie-torres

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Strategic content pillar architecture for balanced and purposeful social media content

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As a Content Specialist, design a content pillar architecture for {{brand_name}}.

Brand Mission: {{mission}}
Target Audience: {{audience}}
Business Goals: {{goals}}

Develop pillar framework:

## PILLAR IDENTIFICATION
Define 4-5 core content pillars:

Pillar 1 - Educational:
- Topic areas
- Format types
- Frequency
- Success metrics

Pillar 2 - Entertaining:
- Content themes
- Tone and style
- Viral potential elements
- Engagement targets

Pillar 3 - Inspirational:
- Story types
- Emotional triggers
- Community connection
- Share-worthiness

Pillar 4 - Promotional:
- Product focus balance
- Soft vs. hard sell ratio
- CTA integration
- Conversion tracking

Pillar 5 - Community:
- User spotlight formats
- Interaction drivers
- Relationship building
- Loyalty indicators

## PILLAR BALANCE
- Percentage allocation per pillar
- Platform-specific adjustments
- Seasonal variations
- Goal-based shifting

## CONTENT MAPPING
- Ideas per pillar template
- Cross-pillar content opportunities
- Campaign integration

Provide 50 content ideas distributed across all pillars.

Details

Category

Creative

Use Cases

content strategy foundationpillar developmentcontent planning

Works Best With

gpt-4oclaude-sonnet-4
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