Competitive Positioning Analysis

Analyze competitive positioning for {{product_name}} vs {{competitors}}.

Step 1 - Market Landscape:
What category are we competing in?
How do customers currently think about this space?
What are the established rules of competition?

Step 2 - Competitor Deep Dive:
For each competitor, analyze:
- Core positioning and messaging
- Target audience
- Key strengths and weaknesses
- Pricing strategy
- Customer perception

Step 3 - White Space Analysis:
Where are competitors not serving customers well?
What messages are overused in the market?
What positioning territory is unclaimed?

Step 4 - Our Differentiators:
What can we genuinely claim that others cannot?
What proof supports these claims?
Which differentiators matter most to buyers?

Step 5 - Positioning Strategy:
What positioning will own the white space?
How do we frame the competition?
What is our category creation opportunity?

Deliver actionable positioning recommendations.