Create a brief for sales and marketing alignment. Current friction points: {{friction}} Shared goals: {{shared_goals}} Key campaigns: {{campaigns}} Build alignment brief: 1. Shared Objectives - Common revenue goals - Pipeline targets - Customer experience goals 2. Lead Process Agreement - MQL definition - SQL definition - Handoff process - SLA commitments 3. Feedback Loops - Sales input to marketing - Marketing insights to sales - Regular sync cadence 4. Content Collaboration - What sales needs - What marketing can provide - Request process 5. Campaign Coordination - Campaign awareness - Sales readiness activities - Follow-up expectations 6. Measurement and Accountability - Shared metrics - Reporting structure - Issue resolution process
Sales and Marketing Alignment Brief
Build sales and marketing alignment with clear processes and shared accountability.
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Details
Category
BusinessUse Cases
sales marketing alignmentteam collaborationprocess improvement
Works Best With
gpt-4oclaude-sonnet-4
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