Sales Contest Design Framework

Design a sales contest to drive {{objective}}.

Team size: {{team_size}}
Contest duration: {{duration}}
Budget: {{budget}}
Behaviors to drive: {{target_behaviors}}

Create a contest framework:

1. Contest Structure
   - Name and theme
   - Duration and phases
   - Entry requirements

2. Metrics and Scoring
   - What counts toward winning
   - Point values for activities
   - Qualification thresholds

3. Prize Structure
   - Grand prize
   - Tier prizes
   - Daily/weekly incentives
   - Non-monetary recognition

4. Fairness Considerations
   - Leveling for different territories
   - New rep accommodations
   - Team vs individual balance

5. Communication Plan
   - Launch announcement
   - Progress visibility
   - Winner celebration

6. Success Metrics
   - How to measure contest ROI
   - Behavior change targets