Competitor Displacement Strategy

Build a strategy to displace {{competitor_name}} at {{target_account}}.

What we know about their current setup:
{{current_setup}}

Their contract renewal timing: {{renewal_timing}}
Known pain points with current vendor: {{pain_points}}

Develop a displacement strategy:
1. Assessment of displacement difficulty (1-10) and rationale
2. Optimal timing and entry points
3. Stakeholders to target and why
4. Messaging themes that highlight competitor weaknesses
5. Proof points and references to leverage
6. Risk factors and mitigation approaches
7. 90-day action plan with specific milestones

Think through this like a chess game - multiple moves ahead.