Beta Program Design

J

Jordan Reyes

@jordan-reyes

·

Design structured beta programs for feature validation

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Design a beta program for {{feature_name}}.

Feature scope: {{scope}}
Target launch: {{launch_date}}
Risk level: {{risk_level}}

**Beta Program Structure:**

**1. Objectives**
- What we want to learn
- Success criteria for beta
- Decision framework (graduate/iterate/kill)

**2. Participant Selection**
- Target participant count
- Selection criteria
- Segment representation
- Exclusion criteria

**3. Recruitment Plan**
- Outreach approach
- Incentive structure
- Application/screening process
- Commitment expectations

**4. Beta Phases**

**Private Alpha**
- Internal dogfooding
- Duration
- Focus areas

**Closed Beta**
- Limited external users
- Feedback mechanisms
- Support model

**Open Beta**
- Broader access
- Onboarding flow
- Graduation criteria

**5. Feedback Collection**
- Survey instruments
- Interview schedule
- In-product feedback
- Usage analytics

**6. Support Plan**
- Support channel
- Response times
- Known issues communication
- Escalation path

**7. Communication Plan**
- Onboarding materials
- Update cadence
- Issue notifications
- Graduation announcement

**Timeline:**
- Milestone schedule
- Go/no-go checkpoints

Details

Category

Productivity

Use Cases

Beta planningFeature validationUser research

Works Best With

gpt-4claude-3
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