Customer Segmentation Framework

Develop a customer segmentation framework for {{product_name}}.

Available data: {{data_available}}
Business objectives: {{objectives}}
Current understanding: {{current_segments}}

**Segmentation Approaches:**

1. **Behavioral Segmentation**
   - Usage patterns
   - Feature adoption
   - Engagement levels
   - Purchase behavior

2. **Needs-Based Segmentation**
   - Primary use case
   - Problems being solved
   - Outcomes sought

3. **Value-Based Segmentation**
   - Revenue contribution
   - Lifetime value
   - Cost to serve
   - Growth potential

4. **Firmographic Segmentation** (B2B)
   - Company size
   - Industry
   - Role/function
   - Tech stack

**Segment Profiles:**
For each segment:
- Segment name
- Size (% of base)
- Key characteristics
- Needs and pain points
- Value to business
- Acquisition approach
- Retention strategy
- Product implications

**Prioritization Matrix:**
| Segment | Size | Value | Fit | Priority |

**Activation Strategy:**
- Which segments to focus on?
- Different approaches per segment
- Measurement approach